Changing careers is a difficult decision for many, but some people choose a completely different path by following their passion. Zoreen Kabani, a resident of Pakistan, did something similar. After a successful finance career, she stepped into the world of fashion, her true hobby, and started earning over Rs 84 lakh a month. If you are also dissatisfied with your career and are thinking of doing something new, then read the success story of Zoreen Kabani.
Job at Goldman Sachs after graduating in Finance
Zoreen Kabani was born in Pakistan. She earned a degree in finance and started working with Goldman Sachs in 2010. Zoreen worked in big companies like JP Morgan Chase, but always had a desire to do something creative.
Left the job after 13 years
Kabani finally decided to quit her finance career in April 2022 after 13 years. Her brother introduced her to a new app, Whatnot, where people can sell stuff via live streaming. Kabani’s interest was piqued by the women’s fashion section of this platform. And soon she started selling clothes online.
Starting zkstyles
Kabani started her page zkstyles on Whatnot and in no time it became a successful business. She bought cheap fashion items from thrift stores and clearance sales and sold them via live streaming. In her first month itself, she earned $100,000 (about Rs 84 lakh). Soon she became a big name in the fashion industry.
Live streaming
Live streaming took Kabani’s business to new heights. During her first live stream itself, she attracted around 50 viewers and 20-30 of them bought from her. This boosted her confidence. Talking about her product in front of the camera was normal for her, as she had already worked in the sales sector.
Audience loved her fashion tips
She always had an interest in fashion. Since childhood, she was adept at saving and finding cheap options. He also tried this skill in his business. Fashion sense and a healthy relationship with the customer helped her move forward. Social media also played an important role in Kabani’s success. She regularly shared fashion tips and style advice. Due to which the number of followers increased rapidly. The audience appreciated the product as well as her advice.
Full time business
Kabani soon turned her part-time job into a full-time business. Created a regular streaming schedule, focused on her business five days a week, and completely transformed her corporate routine into a fashion business. This not only gave her financial freedom but also fulfilled her passion. Kabani started earning over $100,000 every month from her business. So far, more than 75,000 items have been sold on the platform. Her business is growing steadily.
Last Updated Aug 25, 2024, 8:30 AM IST
