From BRAT summer to Cowboycore

Charli XCX gained tremendous success with her latest album ‘BRAT,’ creating a fun pop culture moment that went beyond music and fashion with its signature green color and a Y2K-inspired style.

Sabrina Carpenter successfully created a brand around her stage persona during her ‘Short n’ Sweet’ era with beauty and fashion, by bringing back old Hollywood glamour and 1950s through 1970s style to the stage and the red carpet with each look.

Anant Ambani and Radhika Merchant threw an over-the-top wedding bringing all the opulence in one place. The wedding celebration hosted over 2,000 guests, including fan-favorite celebrities and A-List stars who dressed for the occasion.

Following a controversial 6-year hiatus, the Victoria’s Secret Fashion Show returned with many fan-favorite models and supermodels taking the runway, including Kate Moss and Lila Moss, Alex Consani, Bella and Gigi Hadid, Adriana Lima, Irina Shayk, Tyra Banks, and many more.

Ariana Grande and Cynthia Erivo’s latest success and multiple nominations and awards for ‘Wicked’ go beyond the film world, with their multiple ensembles during their press tour making headlines. 

2024 witnessed the rise of Chappell Roan and the birth of a new pop star with an innovative drag aesthetic, referencing iconic pop culture moments, as well as multiple characters and personas, including her Statue of Liberty-inspired look at the Governors Ball.

Fashion and film converged after Zendaya set the stage with her many futuristic and stunning looks while promoting ‘Dune.’ One of the most iconic fashion moments this year was without a doubt the iconic robot suit from Mugler’s Fall-Winter 1995 couture collection, featuring chrome sleeves and globes.

Cowboycore made an impact this year, with many notable figures showing their preference in fashion and music, from Beyoncé’s ‘Cowboy Carter’ and the popularization of country, to Pharrell Williams bringing it to Louis Vuitton’s Paris runway, and even Bella Hadid’s fixation with Western aesthetics. 

John Galliano’s Couture collection for Maison Margiela made fashion lovers excited in 2024, with a theatrical and artistic runway show, displaying dramatic and surreal ensembles, with a special appearance by actress Gwendoline Christie.

Zendaya showed her range in fashion with her Tennis-inspired looks during the press tour for Lucas Guadagnino’s ‘Challengers.’ Working closely with her stylish and longtime friend Law Roach, the Hollywood star introduced the Tenniscore trend following her special appearances.